Video is a great way marketing tool for businesses, performers or to showcase events. It's also an excellent advertising tool on Facebook as videos can reach huge numbers of people with a small ads budget. Videos regularly get more engagement and attention than other types of content and they are a powerful way to really connect with your audience. See examples of my work with clients below.
I've created videos for businesses, artists, charities, and others who want to promote their product, service, or event, including clients such as Falkirk Community Trust, Visit Falkirk, Falkirk Delivers, Scottish Gymnastics, Behind the Wall, Wolanski's Pole & Aerial Fitness, MacDonald Hotels, and Stirling Highland Games.
The following videos were produced for Visit Falkirk and funded by Visit Scotland with the aim to showcase attractions in and around Falkirk for different audiences. These are two of four commissioned films I'm creating over 2017 and 2018. I'm also providing social media advertising services for this project which includes Twitter, Instagram and Facebook advertising. These two films have received around half a million views across multiple platforms.
FALKIRK COMMUNITY TRUST
Below is one of four commissioned Falkirk Community Trust films I'm creating, which promote swimming lessons in the Falkirk area. I've worked on several projects with the Trust to promote their varied services and events.
Miriam Wolanski / Wolanski's Pole & Aerial Fitness
Filmed at MacRobert Arts Centre at Stirling University, this video showcases the aerial skills of Miriam Wolanski, owner of Wolanski's Pole & Aerial Fitness.
DENNY HIGH SCHOOL
'Night of the Living Denny' is an annual event at Denny High School that takes place around Halloween. Pupils and teachers terrify members of the public who take part in a zombie run through the school after hours. They had struggling to capture the event in the past due to the low light conditions needed to provide atmosphere to the event and commissioned me to document the 2016 event and provide a cinematic, horror movie style video.
I've filmed various events for Scottish Gymnastics around Scotland. Having a background in photographing aerial performers helped in capturing highlights from these events, with films being used on social media for marketing purposes.
BEHIND THE WALL
I've worked with Behind the Wall on several occasions covering various events providing video and photography services.
Below is a video from a series I created in collaboration with various independent businesses showcasing skills in local businesses such as cooking, pottery, jewellery making, and tattooing. The series was funded by Falkirk Delivers, the local Business Improvement District.